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	<title>BrandOne Marketing Services &#187; best in class</title>
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	<description>A Forward Thinking Division of Alpert&#039;s Printing Inc.</description>
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	<copyright>Copyright &#xA9; BrandOne Marketing Services 2011 </copyright>
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	<itunes:summary>A Forward Thinking Division of Alpert&#039;s Printing Inc.</itunes:summary>
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		<title>It&#8217;s Not Horrible</title>
		<link>http://brandonemarketing.com/2011/08/12/its-not-horrible/</link>
		<comments>http://brandonemarketing.com/2011/08/12/its-not-horrible/#comments</comments>
		<pubDate>Fri, 12 Aug 2011 19:43:42 +0000</pubDate>
		<dc:creator>billalpert</dc:creator>
				<category><![CDATA[best in class]]></category>
		<category><![CDATA[Graphic Design for Marketing]]></category>
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		<guid isPermaLink="false">http://brandonemarketing.com/?p=603</guid>
		<description><![CDATA[Not much of a recommendation, but that pretty much wraps up how I feel about the average latte I get at a local coffee house. Or the soup at one of those chain bakery outfits. Most of the world gets along using this “good enough to pass” principle. Which makes it all the easier to share [...]]]></description>
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		<title>Marketing Like Cecile B. DeMille</title>
		<link>http://brandonemarketing.com/2011/06/14/marketing-like-cecile-b-demille/</link>
		<comments>http://brandonemarketing.com/2011/06/14/marketing-like-cecile-b-demille/#comments</comments>
		<pubDate>Tue, 14 Jun 2011 03:35:59 +0000</pubDate>
		<dc:creator>billalpert</dc:creator>
				<category><![CDATA[best in class]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[small business marketing]]></category>

		<guid isPermaLink="false">http://brandonemarketing.com/?p=587</guid>
		<description><![CDATA[To run a small business, think like one of those big Hollywood producers, the kind that cooks up projects, bringing in the best ideas, talent and resources you can find. But before even starting, ask yourself: “What’s this picture about? Is it &#8220;Rocky,&#8221; but set in the Old West? Or is it &#8220;You’ve Got Text,” a [...]]]></description>
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		<title>Why Someone Else Should Check Your Work</title>
		<link>http://brandonemarketing.com/2011/03/12/why-someone-else-should-check-your-work/</link>
		<comments>http://brandonemarketing.com/2011/03/12/why-someone-else-should-check-your-work/#comments</comments>
		<pubDate>Sat, 12 Mar 2011 19:13:59 +0000</pubDate>
		<dc:creator>Bill Alpert</dc:creator>
				<category><![CDATA[best in class]]></category>
		<category><![CDATA[direct mail]]></category>
		<category><![CDATA[social marketing 101]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter Marketing]]></category>
		<category><![CDATA[Bill Alpert]]></category>
		<category><![CDATA[bran]]></category>
		<category><![CDATA[Brandone Marketing]]></category>
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		<guid isPermaLink="false">http://brandonemarketing.com/?p=567</guid>
		<description><![CDATA[Yes, it&#8217;s easy enough to put up a site and throw on some video. But really, is this how you&#8217;d like present yourself to the world?]]></description>
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		<title>Where to buy lunch in Rancho Cucamonga?</title>
		<link>http://brandonemarketing.com/2010/12/16/where-would-you-buy-a-simple-lunch/</link>
		<comments>http://brandonemarketing.com/2010/12/16/where-would-you-buy-a-simple-lunch/#comments</comments>
		<pubDate>Thu, 16 Dec 2010 01:12:53 +0000</pubDate>
		<dc:creator>Bill Alpert</dc:creator>
				<category><![CDATA[best in class]]></category>
		<category><![CDATA[relationship marketing]]></category>
		<category><![CDATA[small business marketing]]></category>
		<category><![CDATA[Brandone Marketing]]></category>
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		<category><![CDATA[newsletters]]></category>
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		<category><![CDATA[web marketing]]></category>

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		<description><![CDATA[I&#8217;m not snooty. For goodness sake, I&#8217;m from Rancho Cucamonga!  Just give me some decent food, in a clean environment, in a place quiet enough to read and relax. Here are my choices; where would you lunch? National Chain Cafe: $8 and some change, no drink Local Hangout: $7 including drink National Chain Cafe: Crowded [...]]]></description>
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		<title>What&#8217;s Your Superpower?</title>
		<link>http://brandonemarketing.com/2010/08/18/whats-your-superpower/</link>
		<comments>http://brandonemarketing.com/2010/08/18/whats-your-superpower/#comments</comments>
		<pubDate>Wed, 18 Aug 2010 23:00:24 +0000</pubDate>
		<dc:creator>Bill Alpert</dc:creator>
				<category><![CDATA[best in class]]></category>
		<category><![CDATA[Marketing Coach Group]]></category>
		<category><![CDATA[social marketing 101]]></category>
		<category><![CDATA[story telling]]></category>

		<guid isPermaLink="false">http://brandonemarketing.com/?p=319</guid>
		<description><![CDATA[A radio show I follow, This American Life, recently featured a story about one man&#8217;s icebreaker at cocktail parties. Instead of asking, &#8220;what do you do for a living?&#8221; or such, he poses the following question: &#8220;If you could choose between having the power of invisibility or the ability to fly, which would you choose?&#8221; [...]]]></description>
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		<title>Internet: Over Promise and Under Deliver</title>
		<link>http://brandonemarketing.com/2010/07/21/internet-over-promise-and-under-deliver/</link>
		<comments>http://brandonemarketing.com/2010/07/21/internet-over-promise-and-under-deliver/#comments</comments>
		<pubDate>Wed, 21 Jul 2010 04:27:05 +0000</pubDate>
		<dc:creator>Bill Alpert</dc:creator>
				<category><![CDATA[best in class]]></category>
		<category><![CDATA[Selling]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://brandonemarketing.com/?p=274</guid>
		<description><![CDATA[It&#8217;s easy to get caught up in exciting new world of online marketing. You can now find endless articles, blogs, webinars and companies offering services related to search engine optimization, content marketing, social media and e-mail campaigns. It&#8217;s all so fast, sexy, and yes, cheap. What&#8217;s not so easy to find? Hard facts and case [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Are Business Cards Now Obsolete?</title>
		<link>http://brandonemarketing.com/2010/07/02/are-business-cards-now-obsolete/</link>
		<comments>http://brandonemarketing.com/2010/07/02/are-business-cards-now-obsolete/#comments</comments>
		<pubDate>Fri, 02 Jul 2010 05:30:40 +0000</pubDate>
		<dc:creator>Bill Alpert</dc:creator>
				<category><![CDATA[best in class]]></category>
		<category><![CDATA[Graphic Design for Marketing]]></category>
		<category><![CDATA[relationship marketing]]></category>

		<guid isPermaLink="false">http://brandonemarketing.com/?p=272</guid>
		<description><![CDATA[Opinions fully cover the spectrum: business cards are everything from indispensable to obsolete. This Inc. magazine article highlights a range of beliefs. One quote stands in my mind: &#8220;Coming home with 30 or 40 cards is not nearly as effective as having half a dozen [that were from] really good quality conversations where having the [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Dale Carnegie Invented Social Media</title>
		<link>http://brandonemarketing.com/2010/06/10/dale-carnegie-invented-social-media/</link>
		<comments>http://brandonemarketing.com/2010/06/10/dale-carnegie-invented-social-media/#comments</comments>
		<pubDate>Thu, 10 Jun 2010 05:40:04 +0000</pubDate>
		<dc:creator>Bill Alpert</dc:creator>
				<category><![CDATA[best in class]]></category>
		<category><![CDATA[Marketing Coach Group]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[story telling]]></category>
		<category><![CDATA[Twitter Marketing]]></category>

		<guid isPermaLink="false">http://brandonemarketing.com/?p=258</guid>
		<description><![CDATA[Don&#8217;t think Social Media is important to your business? Think again:]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Social Media is NOT a billboard.</title>
		<link>http://brandonemarketing.com/2010/06/08/social-media-is-not-a-billboard/</link>
		<comments>http://brandonemarketing.com/2010/06/08/social-media-is-not-a-billboard/#comments</comments>
		<pubDate>Tue, 08 Jun 2010 14:31:00 +0000</pubDate>
		<dc:creator>Bill Alpert</dc:creator>
				<category><![CDATA[best in class]]></category>
		<category><![CDATA[marketing karma]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://brandonemarketing.com/?p=245</guid>
		<description><![CDATA[Social media makes for a very poor internet billboard. This article indicates 3 best case scenarios on making it a positive force in your business efforts.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Are you a &#8220;Linchpin?&#8221;</title>
		<link>http://brandonemarketing.com/2010/06/02/are-you-a-linchpin/</link>
		<comments>http://brandonemarketing.com/2010/06/02/are-you-a-linchpin/#comments</comments>
		<pubDate>Wed, 02 Jun 2010 20:08:03 +0000</pubDate>
		<dc:creator>Bill Alpert</dc:creator>
				<category><![CDATA[best in class]]></category>
		<category><![CDATA[social marketing 101]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://brandonemarketing.com/?p=232</guid>
		<description><![CDATA[What do you bring to your work? Your heart and mind? Or just your body? In his new book Linchpin, revolutionary business thinker Seth Godin helps us find the art in our work, regardless of job description. Here’s a 60 second interview about what we can bring to each day of our working lives: Linchpin [...]]]></description>
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